Wednesday, 12 June 2013

Sponsored Post: L'Oreal Youth Code Boosting Essence

Growing up, I’ve always heard people say that I should rotate or change my skincare products every once in a while, so that my skin doesn’t “get used” to the products. Once that happens, it's said that the products have lost their efficacy.

And of course, ever so often, a new product launches, and thinking it might perform better than our current one, we make a purchase, only to repeat the cycle a few months later.

The result: super a lot of products in my skincare collection, with the old ones going to waste. Quite a bit of moolah has been wasted this way too. #savemywallet

So how do we solve this problem?

What Is It: A boosting serum.

How It Works:

Think of it as...hmm...okay, you want to lose weight, so you diet, right? But when you add exercise into your weight-loss regime, your metabolism goes up so you burn fat faster, you feel better, you lose weight AND get toned up at the same time. The L’Oreal Youth Code is like the exercise in the diet plan - it helps to enhance the efficacy of your skincare regime by boosting your skin’s absorption power, so any amazing active ingredients found in your skincare products are not wasted.

What Else Does It Do?

  • The Pro-Gen™ Technology boosts gene activity of the skin by increasing the expression of recovery genes involved in cellular renewal. This speeds up the action of sluggish recovery genes in aging skin and thus skin repairs itself much faster.
  • Effects of aging in skin are slowed down with the use of the ingredient Adenosine.
  • Hydroxy Ethyl Piperazine Ethane Sulfonic (HEPES) acid helps to gently exfoliate skin with its pro-exfoliating action.

How Did It Fare?

When used alone, I felt that its texture was really light and it gets absorbed very quickly into the skin. It had a light, refreshing scent and I liked how it made my skin softer with just one single drop.

Before                                After

Used with my current skincare routine, I felt that it really made a difference. My skin felt more hydrated, and if absorption is enhanced, no product would have gone to waste! So now this is all the skincare products I use.

How to Use

The order goes like this -

1. Cleanse
2. Tone
3. Boost: L’Oreal Youth Code Boosting Essence
4. Treat: Serum/Spot Treatment/Essence
5. Moisturize
6. Eye Cream
7. Sunscreen (only for day)

Looks like a lot of products and a lot of steps? There is this Chinese saying that goes “There aren’t any ugly women in this world, only lazy ones.” We were all born beautiful. Taking care of that beauty requires work, and of course, the ability to recognise a good product for usage.

The Youth Code Essence has made its way into my everyday skincare regime. I even use it before my facial sheet masks! Compare 70% absorption of the products you use and 100% absorption. Which one would you prefer? The more the better, right? Good stuff should never be wasted. ^.^

Have You Won?

Remember the #savethewallet Instagram contest shoutout I did a lil’ while back? Winners have been revealed on the L’Oreal Paris Singapore Facebook Page so do follow the page for announcements!

You May Like to Know This:

Rui En has recently been appointed spokesperson for the L’Oreal Paris Youth Code! Uh huh, that same multiple-award-winning actress who played a kickass policewoman in C.L.I.F 2 and The Unriddle. THAT Rui En. Who else are spokespersons? Oh you know, Li Bing Bing, Fan Bing Bing, Gong Li... Rui En has risen. Woots!

Having done a few shows with her, I have to say that she really has pretty good skin.
Youth Code, anyone? ;)

You might have gotten a chance to see her at her recent appearance at Watsons @ Takashimaya on the 1st June. If you missed the chance, don’t worry! You can catch her again at Compass Point Level 1 L’Oreal Paris Atrium next Saturday, 15 June 2013, between 5-6pm. There will also be loads of great deals offered on that day so do drop by earlier to check them out!

Where to Buy, & How Much?

The L’Oreal Youth Code Boosting Essence retails at S$39.90 at all leading retailers including Watsons, Guardian, Sasa, selected departmental stores, major supermarkets and hypermarts.
From now till 30 June 2013, get 20% off the Youth Code Boosting Essence at all L’Oreal Paris counters!

For more information on the L’Oreal Youth Code Boosting Essence, visit

Pssst...Rui En’s Youth Code TV ad is on that site too!

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